Greatest Thing Since Sliced Cheese
What if you spent a day in the life of the guy at the ballpark separating cheese slices?
What if you spent a day in the life of the guy at the ballpark separating cheese slices?
Most top managers believe “visioneering” statements are a good thing; they provide direction and purpose, describe a company’s values, help allocate scarce resources, and communicate with stakeholders. However, most of these statements fail to capture anyone’s attention, much less drive desired behavior and outcomes.
Is there a way to create statements that uniquely stand out, resonate with stakeholders, and accurately reflect what the company is all about?
Some companies do an excellent job explaining the next steps, but most small businesses do not. Many companies give lots of attention to sales processes. Many companies invest in designing and executing their order fulfillment processes. Very few companies, however, give much attention to bridging the gap between their sales platform and their order fulfillment platform for their customers.
This article is the second of a two-part series on the subject of value propositions and value delivery systems. As in Part 1, I will frequently reference Michael Lanning’s book … Read more
Here is the first of a two-part series on the subject of value propositions and value delivery systems. I will frequently reference Michael Lanning’s book Delivering Profitable Value. I’m willing … Read more
This is more like your great grandfather’s leadership talk. A couple years ago, I stumbled upon what I believe to be the best, most relevant leadership talk….given in 1917 to … Read more
During the holidays one morning, I leaned over and watched a video my wife had on her tablet about how to make chocolatey peanut butter abominations called Buckeyes. Go YouTube … Read more
Lazy people unite! I’d like to offer a slightly different take on The Pareto Principle and The Law Of Diminishing Marginal Utility. Ugh, I know, but I promise this little … Read more